Personal brand + thought leadership
Having a clear voice and vision is critical to planting a flag around communicable ideas, data, and bodies of work and thought. Building from your brilliance, we help to distill and refine your values, tone, and unique positioning to best connect with your core audiences.
Jessica Norwood
Investor. Entrepreneur. Culture shaper. Jessica Norwood’s body of work emerges from the deepest roots in the southern U.S., and all across the country, to her current home in Jamaica. Building on years of understanding and connection, she partnered with Do Good Better to develop the narrative strategy for her book, Believe-In-You Money: What Would it Look Like if the Economy Loved Black People? Jessica’s brand is grounded in Imagination, coming to life through Repair, to achieve Abundance and Wholeness; and comes to life as The Oracle, holding the wisdom of the past with an artist’s eye towards reimagining and embodying our future. This collaboration worked in close partnership with RUNWAY Roots, Jessica’s groundbreaking financial innovation group that “reimagines capital as a tool that can heal, repair, connect, and liberate.”
Collaborators: Tigist Kelkay, YolkWorks; RUNWAY Roots; Kelly Taylor, A La KET PR; Berrett-Koehler Publishers
Joel Solomon
Among the earliest mission venture capitalists, Joel Solomon is beloved across a wide range of communities. After facing his mortality in his early 20s, captured in his TedX Vancouver talk, he invested in companies that he believed in, focused primarily on sustainable and organic foods before broadening to other sectors. Throughout it all he has remained fiercely committed to a life in service to growing the mycelium of social entrepreneurship, as well as a healthy democracy. Do Good Better helped to develop the narrative strategy for his 2017 book, The Clean Money Revolution: Reinventing Power, Purpose, and Capitalism, which was grounded in Love, coming to life through Participation, to create True Security for all life.
Collaborators: Tyee Bridge; New Society Publishers
Dr. L. Scott Mills
Scott Mills is a world-renowned conservation biologist focused on climate adaptation in wildlife, who has taught and studied all over the world, and the father of a daughter whose life was tragically cut short. Attempting to efficiently distill and represent the full spectrum and depth of his heart, and significant academic achievements, was only possible because of his clarity. Do Good Better supported the development of his personal website, built to hold his academic work as Professor Emeritus at the University of Montana, including the launch of the third edition of his seminal textbook, Conservation of Wildlife Populations. The site also shares the story of his daughter, Linnea Rose, who was killed in one of scuba diving’s most negligent training classes, a tragedy captured in the documentary, How to Kill a Mermaid, and a forthcoming book. Scott’s story was grounded in being a Visionary, committed to expanding Awareness, to achieve greater Integrity, and taking on Obfuscation.
Collaborator: Josh Knauer
Romain Murphy Consulting
Global citizen, community builder, and systems strategist Marie-Rose Romain Murphy is a force of nature. A longtime collaborator with Do Good Better, she reached out for support to refresh her personal website, to better represent her life and work since relocating from her longtime home in Boston to France. Her body of work in international development has evolved over decades, through challenging political moments, natural disasters, and shifting awareness of injustices. One thing that has stayed consistent: her commitment to building from the ground up, holding the perspective of community, informed from her birth and upbringing in Haiti, and studying and living all over the world. Her ability to translate across languages and cultures offers her partners and clients depth that is hard to find in a single person. Her new website represents her work grounded in Imagination and coming to life through Inquiry and Courage, to advance Freedom and Solidarity.
Collaborator: Josh Knauer